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Linking Hybris PIM to TYPO3 CMS

KALDEWEI

Linking Hybris PIM to TYPO3 CMS

We were commissioned to link the TYPO3 CMS to a Hybris PIM, which has informational control over the worldwide product range as a single source of truth (SSOT), in order to make editorial work more efficient. The objective was to achieve standardised product data across all channels, a reduced maintenance workload with low error rates in the CMS, fast updates in all languages, and a consistent presentation of the product range.

Project details
Expansion of online presence substanzcheck.com

Substanzmedia

Expansion of online presence substanzcheck.com

Marketing Factory took over the online presences (corporate website and company portal) of Substanzmedia GmbH at the beginning of 2016 and developed them steadily over the course of the customer relationship. Projects included the implementation of an English language version as well as the optimization of the company search.

Project details
bau-welt.de

CPZ (City-Post magazine publisher)

bau-welt.de

The content portal of the magazine publisher City-Post (CPZ) has always been based on TYPO3, but the content and layout needed to be revised. Marketing Factory fully rebuilt the portal on the basis of TYPO3 version 10 LTS.

Project details
Operation and further development of the Hörmann Dealers' Forums

Hörmann

Operation and further development of the Hörmann Dealers' Forums

Marketing Factory has been continuously supporting and developing the Hörmann Dealers' Forums – closed extranets for Hörmann dealers and tradespeople – since 2002.

Project details
Operation and further development of the wolfcraft corporate website

wolfcraft

Operation and further development of the wolfcraft corporate website

Marketing Factory supported the client wolfcraft for several years and carried out various relaunches as well as a number of further developments of the corporate website as part of the collaboration.

Project details
Operation and further development of the Westfalia online shop

Westfalia

Operation and further development of the Westfalia online shop

Marketing Factory brought Westfalia online in 2002 - since then, the online store has been constantly developed to persist in the digital world.

Project details
Henkel's Consumer Portal: www.henkelhaus.de

Henkel

Henkel's Consumer Portal: www.henkelhaus.de

From 2010 to 2015, Marketing Factory managed the portal Henkelhaus.de on behalf of Henkel AG & Co. KGaA. This do-it-yourself portal offers extensive DIY expertise on the topics of DIY, repairs and handicrafts. An animated "Henkel House" serves as a playful navigation aid in the search for suitable solutions for DIY projects in the home and garden.

Project details
Ecolab Cleaning Validation

Ecolab

Ecolab Cleaning Validation

Marketing Factory launched the Ecolab Cleaning Validation Platform during 2019 and 2020.
This offers Ecolab customers in its Life Sciences and Pharmaceutical Division access to sensitive product documents. Each customer is given individual access to the products enabled for them and the corresponding documents and information.

Project details
Ecolab MSDS

Ecolab

Ecolab MSDS

The provision of material safety data sheets has been a key topic for Ecolab since collaboration began, which is why Marketing Factory developed a made-to-measure solution for this in 2011 with the "MSDS Search" material safety data search function.

Project details
Ecolab Rinse Assure

Ecolab

Ecolab Rinse Assure

Marketing Factory developed an individual, closed application based on Symfony for Ecolab's Food & Beverages Division. Ecolab customers can use the specially designed assessment calculator to calculate detergent residues in production facilities, search and download data sheets, and manage users.

Project details
Heimwerker.de

Marketing Factory Digital

Heimwerker.de

Conception, creation, editorial support and marketing of the first German online DIY portal in the 90s, various relaunches as well as conversion to responsive web design and implementation of the Heimwerker.de app.

Project details
Integration of the English language version with L10N Manager

OBERMEYER

Integration of the English language version with L10N Manager

After the successful relaunch of the overarching corporate website of the OBERMEYER Group in the summer of 2021, the focus was on integrating the international English language version.

Project details
Integration of SAP Customer Data Cloud in Hoermann dealer forums

Hörmann

Integration of SAP Customer Data Cloud in Hoermann dealer forums

Marketing Factory has been creating and supervising the Hörmann dealer forums (extranets) since 2002. Starting in 2020, Marketing Factory will gradually switch the registration process for the dealer forums to the "SAP Customer Data Cloud".

Project details
Interactive POS Advisor

Aral

Interactive POS Advisor

Marketing Factory was commissioned by ARAL for the concept, implementation, support and ongoing development of a TYPO3-based consulting terminal for use in Aral service stations throughout Germany.

Project details
Launch of the campaign page for the Guinness world record drive

Maxion Wheels

Launch of the campaign page for the Guinness world record drive

After 12 days, 3,039 kilometers and 5,816 meters of altitude, long-distance driver Rainer Zietlow set a new Guinness World Record for a trip to the highest point in an all-electric VW ID.4 GTX. The individual stages of the journey from Germany to the summit of the Bolivian volcano Uturuncu were documented on a campaign page.

Project details
Launch of the OBERMEYER Group's new corporate website

OBERMEYER

Launch of the OBERMEYER Group's new corporate website

The aim of the "One Obermeyer Launch" project was to digitalise the OBERMEYER Group and develop a comprehensive corporate website with a brand new design for all business areas.

Project details
Launch of Patient Awareness website and campaign

pfm medical

Launch of Patient Awareness website and campaign

The Patient Awareness project includes an independent website with its own look and feel. The theme of the website is an educational campaign on breast cancer screening and treatment. The campaign initially focuses on the geographical areas of Latin America and Asia.

Project details
Launch of the CasaWella Online Shop

CasaWella

Launch of the CasaWella Online Shop

Conception, creation and technical support of an online shop for high-quality furniture and home accessories based on Shopware 5.

Project details
Launch of the IMparat Online Shop

IMparat

Launch of the IMparat Online Shop

This project included digitising the existing product range and all underlying business processes. Marketing Factory developed the new online shop based on Shopware 5 and seamlessly integrated TYPO3 CMS version 9.5 LTS.

Project details
Migration from static website to TYPO3

Metabo

Migration from static website to TYPO3

Conversion of all servers of the Metabo Group to the open source system TYPO as well as an implementation of a product-related spare parts search and a dealer search based on an external database.

Project details
PIM Integration

Westfalia

PIM Integration

As a long-standing partner, in 2017 we assisted Westfalia in selecting a suitable PIM service provider and then linked the apollon OMN to its shop.

Project details
Relaunch of the Hüttenes-Albertus Corporate Website

Hüttenes-Albertus

Relaunch of the Hüttenes-Albertus Corporate Website

Relaunch, restructuring and upgrade of the company's image online with a new communication design.

Project details
Technical and visual relaunch

PDFlib

Technical and visual relaunch

In 2017, Marketing Factory was commissioned with the visual and technical relaunch of the PDFlib GmbH website based on the content management system TYPO3. As part of the relaunch, the existing installation of TYPO3 version 6.2 was upgraded to version 8.7 LTS and received a completely new visual design.

Project details
Technical and visual relaunch of the corporate website incl. TYPO3 upgrade

RHEINZINK

Technical and visual relaunch of the corporate website incl. TYPO3 upgrade

Marketing Factory was commissioned with the technical and visual relaunch of the corporate website of RHEINZINK GmbH & Co. KG including a TYPO3 upgrade to version 8.7 LTS.

Project details
TYPO3 Upgrade of the SEGGER Corporate Website

SEGGER

TYPO3 Upgrade of the SEGGER Corporate Website

The original website was developed in-house based on TYPO3 7, and continued on-premises operation was desired. Marketing Factory was brought in as a TYPO3 expert to upgrade to a current version and optimise continued in-house maintenance with more modern workflows.

Project details
Upgrading the Corporate Websites & PIM Integration

pfm medical

Upgrading the Corporate Websites & PIM Integration

The current TYPO3 installation underwent a technical upgrade to version 10 in 2020. In this context, the project was used to simultaneously integrate the pfm medical product catalogue via a PIM interface.

Project details
Website Facelift

KALDEWEI

Website Facelift

In 2020, KALDEWEI's brand communication underwent a few changes, which naturally also had an impact on the corporate website that we have been maintaining and developing since 2014. The aim was to adapt the website to the updated corporate design. At the same time, the navigation system was to be made more intuitive and information was to be made available more quickly in the appropriate context.

Project details
Website relaunch

KALDEWEI

Website relaunch

In 2016, Marketing Factory was commissioned to relaunch the international corporate website of KALDEWEI. Firstly, the aim was to ensure that the application was based on a modern technical foundation so it can evolve in a future-proof and secure manner. Secondly, the user guidance was to be optimised and a new brand design implemented. New content features were also developed to offer customers additional consulting services online.

Project details

Are you interested in a client's project history? Then select a company from our Customer Overview.

  • "References" photo: Hal Gatewood / Unsplash

We’d be pleased to advise you!

Christoph Allefeld

Christoph Allefeld
Managing director

+49 (0)211-361176-0
christoph.allefeld@marketing-factory.de

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    Picture Credits
    1. "Wireframe sketches": Hal Gatewood / License: Unsplash License