SEGGER Microcontroller – it simply works.
SEGGER Microcontroller was founded in 1992 by Rolf Segger in Hilden, Germany. Its first product was the real-time operating system (RTOS), now known as embOS. emWin followed two years later. The company's early products focused on RTOS and middleware products. Later, however, the company produced ISP programming tools (Flasher) and debug probes (J-Link). In 2015, SEGGER launched its Embedded Studio, its cross-platform IDE for CPUs that conform to the ARM architecture, although newer versions are also used by RISC-V.
All products are developed, maintained and updated in Germany, with the exception of Embedded Studio, which is primarily developed by a team in the UK.
| Name | SEGGER |
|---|---|
| Location | Monheim am Rhein |
| Employees | 50 |
| Client since | 2019 |
Projects
TYPO3, n8n and Odoo: Automating license requests for SEGGER in CRM
For SEGGER, we connected the TYPO3 license request form to Odoo via n8n. Around 130 to 140 requests per month are now automatically matched to contacts and logged as categorized helpdesk tickets. This takes the load off the support team and replaces manual data entry.
Related Content
How can you keep relevant content up-to-date across hundreds of product pages without cumbersome maintenance? Together with SEGGER, we have developed an automated related-content approach that smartly combines usage data, page structure, and editorial control.
Content Inventory, Relaunch and Upgrade to TYPO3 v13
The SEGGER corporate website was not only upgraded from TYPO3 v9 to v13 and fundamentally modernized in close collaboration with the client, but also thoroughly reworked in terms of design, structure, and functionality.
Facelift Homepage SEGGER.com
Launch Shopware 6 Shop
To replace the outdated online shop, which was based on Shopware 5 and no longer met current technological and business requirements, a new B2B shop was developed using Shopware 6.5.
Matomo Logfile Analysis
For SEGGER Microcontroller GmbH, we implemented a centralized web analytics setup based on Matomo, integrated into the existing system landscape. The goal was consistent, reliable analysis of all digital channels with full data sovereignty.
Launch china website
To enable users in China to access the information more efficiently, segger.cn was established, hosted on systems in China.
CDN Provider Selection and Integration
SEGGER products are used worldwide for developing, analyzing, and manufacturing microcontroller systems. Reliable access to documentation and software, available through the website, is critical for developers. High availability and fast download times are essential for customer satisfaction.
To enhance these aspects, we were tasked with selecting a suitable Content Delivery Network (CDN) and implementing it specifically for documentation and software downloads. Additionally, the CDN was configured to serve static assets from the website to further improve performance and optimize the user experience.
TYPO3 Upgrade of the SEGGER Corporate Website
The original website was developed in-house based on TYPO3 7, and continued on-premises operation was desired. Marketing Factory was brought in as a TYPO3 expert to upgrade to a current version and optimise continued in-house maintenance with more modern workflows.
