Hörmann KG

Hörmann KG, Steinhagen
Extensive Informational Material for Hörmann Dealers and Craftsmen in the Hörmann Dealer Forums.

NameHörmann KG
LocationSteinhagen
SectorThe Hörmann Group is the European market leader for doors and gates. The more than 6.000 employees produce high-end doors, gates, shrouds and engines for private and commercial use in their 36 specialised facilites in Europe, Asia and North America. The family operated business just reached an annual turnover of over 1 billion Euros. Hörmann's 100 own distributors are located in 40 countries worldwide and represented by dealers in an additional 50. 
Employees> 6,000
Customer since2002

Marketing Factory has been working for Hörmann since 2002. One substantial accomplishment of this collaboration has been the development and maintainance of the Hörmann dealer forums. The dealer forums are currently available in 10 different languages and are – as of now – in the midst of a relaunch project.

The Hörmann forums are secluded platforms (extranets), which are targeted towards Hörmann distributors and craftsmen. Here, Hörmann provides these target groups with extensive informational material, price lists, installation guides, visual merchandise and much more.

Besides that, the dealer forums also provide access to several other online applications such as an interactive offering system, a spare part online shop, a user administration tool as well as an image database. In order to enable a seamless transition between the systems for the users, Marketing Factory implemented a special authentification mechanism. Thereby, users can – depending on their access rights – access all systems without needing to log in multiple times.

For the realisation of the user authentification, Marketing Factory implemented several technologies. As of now, these include XML-RPC, Shibboleth and the SAP Customer Data Cloud.

Additionally, Marketing Factory maintaines, supports and hosts all of the Hörmann dealer forums.