The right online marketing strategy serves to fulfill your business objectives via your corporate website. Together with you, we will develop a suitable strategy as well as campaign objectives for your online marketing, for example
- Greater reach for your online content
- Brand development through an increased visibility
- Sales increase for online shops
- Customer acquisition and lead generation
Upon request, we also manage and supervise the jointly developed campaigns. We monitor your rankings against the rankings of your competitors and provide you reports of success on a regular basis.
Search Engine Optimisation (SEO)
- Long-term sustainable attainment through organic traffic from search engines by optimising your content and information architecture.
- Optimisation of content via web analysis: recognise and satisfy your target groups' search intentions.
- Keyword analysis and keyword strategy: we help you to find the appropriate keywords for your online goals without getting bogged down.
- Technical SEO
On our end, SEO is always taken into account in our web projects.
We ensure high-performance accessibility of your content to search engines – also specifically for mobile indexing. We take care of sitemaps, the optimisation of your crawl budget as well as correct redirects – upon request, we also offer post optimisation services for existing websites.
We set up your analysis and monitoring programmes – optimally adapted to your KPI.
Search Engine Advertising (SEA / SEM)
Reach the right target audience quickly and inexpensively with custom-made campaigns at the right time.
As a certified Google partner we advise you in all aspects of Google Ads campaigns, especially in the area of Google Shopping. We permanently supervise and oversee your Ads account and support you during the initial setup of your account.
- Build, supervise and evaluate Ads campaigns.
- Optimise ads and landing pages with Google Analytics.
- Build retargeting campains to ensure that your ads are recurringly presented to your target audience.
- Google Shopping – Setup and optimise feeds. Control of success.
- Provision and enhancement of feeds for other providers such as Amazon and price search engines for a perfect presentation of your ads.
- Accurate and correct tracking and analysis of your campaign results with suitable selected tools.
Social Media Marketing (SMM)
Coordinated adjustment of your social media campaigns to your online marketing strategy.
- Share your content in social media channels with wide reach and resonance.
- Build and supervision of Facebook advertising campaigns in coordination with the social media editors.
- Cost optimisation of Facebook campaigns and ads in order to attain your objectives at low costs.
- Find the right target group: Creation of Custom Audiences und Lookalike Audiences via the Facebook Pixel and interfaces.
- When it comes to e-commerce, being social matters: Combine social media and e-commerce by selling your products via product feeds.