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The Management
Marketing Factory is an owner-managed full service digital agency and is one of Germany’s Top 100 internet agencies.

Marketing Factory is an owner-managed full service internet agency and is one of Germany’s Top 100 internet agencies. As a full service agency, we use our experience, knowledge and expertise in concept development, consulting, responsive web design, e-commerce, mobile applications, social media and online marketing and hosting, to offer you a one-stop shop for individual and sustainable digital solutions.

Christoph Allefeld

Born in 1969 – Studied Art History and Journalism in Muenster and Bochum

  • Joined MFC in 1998
  • Managing Director of MFC since 1999 
  • Managing Director of MFD since 1999
  • Responsible for strategy, project management and key account
  • At MFC, he is responsible for ista, pfm medical, Hörmann, Hüttenes-Albertus, Marantz, Marley, Bühler Technologies and wolfcraft.

Karoline Steinfatt

Born in 1967 – M.A. in Japanese Studies, Oriental Art History and Comparative Religious Studies

Ingo Schmitt

Born in 1974 – Studied Electrical Engineering, specialising in Telecommunications

  • Online since 1993
  • Joined MFC in 1996
  • Trainer & Examiner for IT professions at the Duesseldorf Chamber of Commerce and Industry
  • Chair of the Business Control Committee within the TYPO3 Association
  • Managing Director of MFC since 2017 and responsible for Technology & Development

Toni Nowotsch

Born in 1984 – M.A. Leadership in Digital Communication (Berlin / St. Gallen), B.A. Communication and Multimedia Management (Duesseldorf / Taipei)

  • Joined MFC in 2010
  • Managing Director of MFC since 2018
  • Responsible for project management and key account
  • At MFC, responsible for Kaldewei, Henkel, Aral, key account management as well as POS projects